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THE SPACE OF THE FORMULAS STEREOTYPES IN POLITICOMEDIA DISCOURSE: ATTRACTION STRATEGY

„Аз-буки“ by „Аз-буки“
09-11-2019
in Uncategorized
A A

Wajdi Belgacem
Université de Tunis El Manar (Tunisie)

Abstract. Media speeches and press texts constitute a dynamic database that makes available to the public a range of up-to-date information associated with the inalienable parameters of communication. Because of its identifiable physiognomy and its contribution to the profiling of the news, the political-media discourse guarantees a kind of comprehensibility, even intelligibility, allowing to impose a verdict and to reinforce the status quo. Thus, sociolinguistic analyzes consider stereotypical statements as a platform of shared opinions, common and pre-established judgments. Stereotypes function as the set of consensus aimed at constructing a semantico-pragmatic network in which the signifiers intersect, converge and tend, instinctively, to the same signified.

Keywords:
journalistic text; stereotypes; disposition, impact, attraction

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