Polina Stoyanova
University of National and World Economy
https://doi.org/10.53656/str2024-1s-8-dig
Abstract. This article explores the role of digital cultural heritage as a strategic resource for fostering innovations across various sectors. Beyond its traditional cultural and historical significance, cultural heritage is recognized as a valuable resource for innovation, necessitating strategic management to unlock its economic potential in the digital era. The article suggests utilizing the intellectual property system to achieve economic realization of digital cultural heritage and foster innovation. The strategic management at the national level is emphasized to yield returns on investments, especially in the digitization of cultural heritage. Recognizing its potential beyond traditional cultural realms, the article emphasizes strategic management to unlock economic value and advocates for innovation in sectors such as education, research, healthcare, and tourism.
Keywords: digital cultural heritage; intellectual property; innovations
